THE DUBS • FIDELITY

Fidelity Explainers

OTION
EDITING

The Dubs briefed Proper Banners to deliver three explainer-animated videos. A straight-foward storyboard-to-video project, with creative freedom to make it as slick and flowy as we could. 

Graphs and Transitions

The biggest challange was creating multi-layered transitions while preserving the flow and timings.

Volatility and Risk

Workflow

Follow the Storyboards, and create the timings

With the clear brief we got, we went straight into build. The graph animation required a mix of 2.5D and 2D motion, as building a more advanced aproach would take much longer. 

The workflow between Illustrator and After Effects was crucial to get everything pixel perfect and allowing some subtle character movements. 

 
 

Storyboards Supplied

Three Main Videos

And a improvised VO used for timings

 

Since the client had to approve the final copy and voice-over by the financial authorities in the UK, we had to create our own VO to base the timings. Knowing some timings would change we had to use a lot of time remapping of scenes, adding some easing. 

When the final VO came we had about 2 days to fine-tune everything and deliver. 

 
 
 

DEVIL MAY CRYFull Digital Campaign

COLURICreative and Production

PROJECT CARS 3Display Ads Campaign

POKEMON TRADING CARDSSocial Media Ads

FIDELITYAnimated Infographic Videos

POKER STARSHTML5 Campaign

SWRHTML5 Campaign

VIRGIN MEDIADigital Campaign

SAINSBURY’SHTML5 Ads

NETFLIXHTML5 Ads

FSI INVESTMENTHTML5 Ads

HONDAHTML5 Ads

JP MORGANHTML5 Ads

TESCO MOBILEHTML5 Ads

OLD EL PASODigital Campaign

VASELINEHTML5 Ads

MAGIC FMDigital Campaign

TESCO AND SAMSUNGSocial Media Videos

BAYWATCH FILMSocial Media Videos

ALWAYS AVAILABLE

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