THIS IS TOMMY
DESIGN
MOTION
CODE
CONCEPT • DESIGN • MOTION • CODE
We created a HTML5 Interactive route and a Enhanced Rich Media route. The Interactive route allowed the user to see the offers and details for the displayed products.
The second route had custom animations using PNG sequences to bring a Smile to life.
We designed and created HTML5 animations with custom eases for the animation to be catchy and grab the attention of the users.
On this campaign we suggested adding some interactivity to the bigger formats (970×250 & 300×600) so that the user could roll-over/tap and see more about each gift that was shipped with the purchase of the S7.
This other campaign was all about smiles, which was the motto of Tesco Mobile’s campaign.
By giving us as a static image of the bathtub in two points of view with a smile made of the bubbles and spongy eyes, we had to create a animation that would be noticeable but also feel “real”.
We usually do this in After Effects and create animated image sequences so that we don’t rely on video players and get stopped on auto-play limitations on mobiles.
The result was very fun and used across all formats.
As well as creating the HTML5 ads, we are often asked to create page skins, which sometimes require some heavy imaging, like this one, where all the tiles at the top were made digitally.
Selected Works
Devil May CryFull Digital Campaign
Project Cars 3Display Ads Campaign
Pokemon Trading CardsSocial Media Ads
Poker StarsHTML5 Campaign
Pokemon GoSocial Media Ads
FidelityAnimated Infographic Videos
SWRHTML5 Campaign
Virgin MediaDigital Campaign
Sainsbury'sHTML5 Ads
NetflixHTML5 Ads
FSI InvestmentHTML5 Ads
HondaHTML5 Ads
JP MorganHTML5 Ads
Old El PasoDigital Campaign
VaselineHTML5 Ads
Magic FMDigital Campaign
Tesco and SamsungSocial Media Videos
Baywatch FilmSocial Media Videos
ATL CREATIVE PRODUCTION LTD
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